Fashion Website Watch: Prodigy Red

Every now and again I stumble across something which I think has the makings of something big.

ASOS or As Seen On Screen as it was known six or so years ago was one of my discoveries, and after bragging to everyone in high school, look how big it became!

Ok, so maybe it wasn’t just my contribution which made it the massive success it is today, but still, I spotted the potential there!

Anyway, my point dear readers, is this- Prodigy Red is a relatively new website specialising in recreating celeb looks for a fraction of the cost.

Fantastic copies of dresses, boots, tops and jeans worn by the crème de la crème of Hollywood are now available to buy from this website.

Check out some of the AMAZING celeb looks below and then get shopping on the ProdigyRed website. It's never too early to start searching for the perfect Christmas party dress don't you think?!


Lo totally rocks this look to perfection and with Prodigy Red's copycat look, now you can too! Image courtesy of Cherry PR


Distressed florals, bandeaux style and championed by the likes of Saturday's Una? They are on to a winner with this similar dress in at under £25! Image courtesy of Cherry PR

'Stupid' Diesel Campaign Banned

One of the Diesel ads that has been banned by the ASA. Copyright Diesel

Now I've never been a massive fan of Diesel, but you know I like their jeans and think their brand is pretty darn cool.

However, like FCUK before them, Diesel's new 'Be Stupid' campaign has cause a wee bit of controversy for the risque images featured.

Basically it's political correctness gone mad in my view. I think the images are funny, original and as The Guardian so rightly pointed out, award-winning.

They've been featured in magazines and on posters so far, but now the ASA (that's Advertising Standards Authority to you and me) has ruled that outdoor posters can no longer be shown in case they reach an "untargeted medium".

Kids have seen much worse than the image above in everyday life in my opinion. Hell they've probably done worse, given the level of anti-social behaviour that our country currently has.

Why stifle the creativity of one of the coolest brands around? Diesel's response to the criticism was that it was hoping to "tackle society's pre-occupation with 24-7 camera surveillance, yet in a light and non-threatening way".

If that was the thinking behind a woman flashing her boobs at a CCTV camera, then they must really think outside the box!

Check out the full campaign and its images on Diesel's official website