Sunday, 7 November 2010

Leighton Meester lands Vera Wang deal

Leighton Meester in Gossip Girl: Image Copyright ITV

My fave Gossip Girl is clearly making waves in the fashion industry; she's just landed a big gig as the face of Vera Wang's new fragrance.

After fronting lines for Reebok and Herbal Essences, this is a major career high for Leighton, showing just how popular the young actress has become.

WWD first reported the news last week that the lovely Leighton would be shooting the campaign in Manhattan last weekend, with images not hitting magazines until next summer.

The youthful fragrance won't be available to buy from department stores until SS11, just as Leighton will be finishing up shooting S4 of Gossip Girl.

Her co-star Blake Lively may be winning the plaudits of the fashion world for her style but clearly Leighton is one step ahead of her rival, by landing one of the biggest campaigns for next season.

No doubt Blake will respond with a big campaign of her own, but until then it's Leighton who wins this round. Let the games begin...

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